The Offset Collection – Carbon Neutral Branded Merchandise
Read time: 3 minutes
Carbon Neutral Branded Merchandise – The Offset Collection
Firebrand Promotions are pleased to announce the launch of The Offset Collection. This collection is exclusive to Firebrand in partnership with Climate Wise, select members of our approved supply chain, and it offers a range of Carbon Neutral Branded Merchandise via offset.
Why have Firebrand created The Offset Collection?
At Firebrand, we want to change the way we give and CO2 reduction is one of our main ambitions. As part of our roadmap, we have been working with Climate Wise to offset our corporate and employees Carbon Footprints since 2021. As a result of our ambitions, the next step in this process is ring fencing a collection of products and offsetting them. We will offset through Gold Standard projects to make them Carbon Neutral. Above all, this collection will give our clients the opportunity to shop sustainably for their brand. The products that we have selected are best sellers, and many have their own USPs such as water saving and recycled materials.
What is The Offset Collection?
The Offset Collection is a range of Carbon Neutral Branded Merchandise. We work collaboratively with our key supply partners, who share many of the same goals in sustainability. One of which is how we tackle our Carbon Footprint. The first step in this process was working with one of our key supply partners to come up with a Lifetime Cycle Analysis of each product. This helps us to provide a completely transparent CO2 footprint of each product!
To sum up The Offset Collection, we’ve created this short video to explain how it works. Plus, there is a sneak peak of some of the products included…
How is the CO2 calculated of each product?
Each product in the range has a Lifetime Cycle Analysis (LCA). This approach covers all GHG-emissions generated by a product throughout its entire life cycle. The calculations are based on a carbon footprint (CFP) calculation tool. The methodology is in conformity with the principles of ISO 14067:2018, verified and critically reviewed, in compliance with ISO 14071:2014, by the Bureau Veritas.
Materials & Production: The data in this phase is a combination of the extraction of the raw materials, transformation, and production of goods.
Packaging: The data in this phase is the individual item packaging based on the primary packaging components. For example, this is usually a gift box, sometimes a polybag, or both.
Transportation: The data in this phase is based on our default method for the Transportation of goods; from the country of Production to our supply partners warehouse. The carbon footprint calculation doesn’t include delivery to our end user. We can explore the options and cost for you of UPS Carbon Neutral shipping
Energy Use & Electronics: The data in this phase is a combination of the production of Battery & Electronic components and the expected electricity consumption during the ‘use phase’ (based on the average life span of a battery). *Note: this only applies to the products containing battery or electronic components.
End of life: The data in this phase is a combination of the end-of-life treatment/disposal of the product, packaging, battery, and electronic components.
What is offsetting?
Carbon offsetting is a process involving the reduction or removal of carbon dioxide or other greenhouse gases to compensate for emissions made elsewhere. Offsetting carbon footprints is an effective and practical way to address climate change and encourage sustainable development.
How does offsetting work?
By investing in global climate projects, a balance is created between the carbon footprint of the individual, product, or organisation and the emissions reduced or removed. There are a variety of offsetting schemes from tree planting to renewable energy schemes.
What is the offset stock market?
Carbon markets are a trading system in which carbon credits are sold and purchased. Carbon credits are sold in tonnes. Therefore, one tradable carbon credit equals one tonne of carbon dioxide, or the equivalent greenhouse gas reduced or removed.
Which Gold Standard projects does The Offset Collection support?
The Offset Collection supports three Gold Standard projects. This includes the 100.5 MW Wind Power Project in Madhya Pradesh, India, the Godawari Power and Ispat Limited and Arhyama Solar Power Project in Kolanupaka, Telangana, India.
Firstly, The 100.5 MW Wind Power Project in Madhya Pradesh, India supports 5 out of the 17 United Nations Sustainable Development Goals. These are 3 – Good Health & Wellbeing, 4 – Quality Education, 7 – Affordable and Clean Energy, 8 – Decent Work and Economic Growth and 13 – Climate Action.
Secondly, The Godawari Power and Ispat Limited project supports 8 out of the 17 United Nations Sustainable Development Goals. These are 3 – Good Health & Wellbeing, 4 – Quality Education, 5 – Gender Equality, 6 – Clean Water and Sanitation, 7 – Affordable and Clean Energy, 8 – Decent Work and Economic Growth, 13 – Climate Action and 15 – Life on Land.
Finally, The Arhyama Solar Power Project in Kolanupaka, Telangana, India supports 3 out of the 17 United Nations Sustainable Development Goals. These are 7 – Affordable and Clean Energy, 8 – Decent Work and Economic Growth and 13 – Climate Action.
Our contributions from The Offset Collection will be randomly allocated to one of the 3 projects on a quarterly basis. There is no option to choose which one you would like your carbon neutral branded merchandise orders to support.
We go an extra step and plant 10 trees with every order over £500…
In addition to the The Offset Collection offer, we plant 10 trees with every order over £500. T’s & C’s apply, please click here for more information. These trees are planted with the Eden Reforestation Project. This project meets 4 out of the 17 United Nations Sustainable Development Goals. These are 5 – Gender Equality, 8 – Decent Work and Economic Growth, 13 – Climate Action and 15 – Life on Land. This also applies to merchandise orders outside of The Offset Collection too.
If you would like to see our Carbon Neutral Branded Merchandise options available in The Offset Collection, please click here. Alternatively, if you would like to discuss the products available with a member of our team, please click here.